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Navigating Property Viewings: A Comprehensive Guide for Owners and Viewers

For many, the process of selling or buying a home can feel daunting, especially when it comes to property viewings. As an estate agent, our role is to facilitate a smooth, transparent, and effective viewing experience for all parties involved. This guide outlines the typical steps and expectations, ensuring clarity and peace of mind.
Prior to the Viewing: Preparation is Key
Before any potential buyer steps through your door, a good estate agent will work with you, the owner, to ensure your property is presented in its best light. This often involves:
- Decluttering and Cleaning: A tidy, clean home allows viewers to envision themselves living there.
- Minor Repairs: Addressing small issues can prevent negative first impressions.
- Staging: Sometimes, simple adjustments to furniture or decor can make a big difference.
- Information Gathering: We'll ensure we have all necessary details about your property to answer any viewer questions accurately.
Crucially, we will agree on a viewing schedule that suits you. On the day of a viewing, we will ask you to vacate the property. This allows viewers to explore freely and discuss their thoughts openly with the estate agent, without feeling uncomfortable or rushed. We understand this can be an inconvenience, but it consistently leads to more productive viewings.
During the Viewing: Professionalism and Insight
When conducting a viewing, your estate agent will:
- Arrive Punctually: Professionalism starts with punctuality.
- Highlight Key Features: We know your property's best assets and will draw viewers' attention to them.
- Answer Questions: We'll be prepared to answer queries about the property, local amenities, transport links, and more.
- Observe Viewer Reactions: We pay close attention to what viewers like and dislike, gathering valuable feedback.
Once the viewing is complete your estate agent will contact you to let you know that the property is secure and you can return home. This ensures your privacy and security are maintained throughout the process.
After the Viewing: Feedback and Follow-Up
Immediate Feedback to the Owner
On the very same day as the viewing, your estate agent will endeavour to provide you with initial feedback. This might be a brief phone call or a message, summarising the viewer's immediate reactions. This early insight is invaluable, helping you understand what aspects of your property resonated with the viewer and any potential concerns they raised.
Following Up with the Viewer
Within 24 hours of the viewing appointment, your estate agent will follow up with the prospective buyer via email or phone call. This crucial step serves several purposes:
- Gauge Interest: It allows us to ascertain their level of interest and whether they wish to make an offer.
- Address Further Questions: Viewers often think of additional questions after leaving the property. This follow-up provides an opportunity to answer them.
- Reinforce Positives: We can gently remind them of the property's unique selling points.
- Gather Detailed Feedback: This is where we often get more comprehensive feedback, which is then relayed back to you, the owner. This detailed feedback is vital for understanding market perception and, if necessary, adjusting our strategy.
This structured approach to viewings, from meticulous preparation to timely feedback and diligent follow-up, is designed to maximise your property's appeal and streamline the sales process. Our aim is always to achieve the best possible outcome for you, our valued client.







